Disney Interactive announces that Disney Infinity is officially discontinued.

Gamers received some heart breaking news today as it was officially announced that Disney Infinity has been discontinued. What started out as an ambitious game released across all platforms on August 13, 2013 turned into a global phenomenon in the gaming community. It seems however that the game has lost a bit of steam and is no longer cost effective as the toy-to-life gaming market is not taking off like it once was.

This is extremely saddening news as I have had so many great memories due to Disney Infinity from the game itself to the game's various launch events in New York City. I was there for the NYC launch event for the first two editions (3.0 did not have an event) and they were truly amazing.

Official Press Release:

"By now you may have heard the news that we have made the difficult decision to discontinue production of Disney Infinity. From the beginning, Disney Infinity was built for you—our fans—and I wanted to take a moment to thank you not just for your support over the years, but for creating a community that made Disney Infinity more than just a game. 

Our goal for Disney Infinity was to bring the best of Disney storytelling to life in homes around the world, and with your support we accomplished that. We hope you had as much fun playing the game as we had making it. 

So what’s next for Disney Infinity? We have two final retail releases coming, including three new characters from Alice Through the Looking Glass later this month, and the Finding Dory Play Set launching in June. 

And as we turn to the next chapter in our story, I want to thank everyone who helped bring Disney Infinity to life, particularly Disney’s Glendale-based production and publishing teams, our external development partners, and of course the incredible Avalanche team for their tireless dedication to this project. 

But most of all, I want to again thank you for making Disney Infinity a part of your lives—and for adding to the Disney legacy by being a part of this community."

I'm sorry to see this franchise go but I will keep playing the games that I have and will always enjoy it. I'll be sure to post more as more information comes in.

Do you have a favorite Disney Infinity figure, playset, or memory in general. Please share it in the comments.

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Source: Disney Interactive